Williams Bay, WI
The Victorian on Geneva Street
323 W. Geneva St. • Williams Bay, Wisconsin
Offered at $995,000
4 Bedrooms • 3 Full Bathrooms • 2,896 Sq Ft • Fully Furnished
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An 8-minute walk to the shores of Geneva Lake
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An 8 mile drive to downtown Lake Geneva
REALTORS WELCOME
Bring your buyers. Your commission is invited, too.
We’re happy to cover the fee in your buyer’s written agreement, paid at closing.
A real estate attorney will handle our side of the sale.
Schedule a Showing
For private showings or questions:
Sheryl Kelley
Call or Text: (262) 949-9099
Email: 323GenevaSt@gmail.com
Gallery
121 years of secrets. No comment... until now.
Welcome to The Victorian Enquirer.
Her first exclusive. Our biggest scoop.
The Victorian's Honey Do List
Old houses come with history... ...and history made some choices.
Wallpaper covered in creepy little dolls? Sleep tight... all 400 tiny eyes are watching over you.
Pepto-Bismol pink? Next to the doll wall, it was practically beige.
Wood covering the walls, while the wood floors were carefully concealed beneath a majestic sea of wall-to-wall carpeting? Nothing said “lavish lifestyle” quite like it.
The shutters came from Wrigley mansion and have been mentioning it ever since.
The woodwork remembers when “statement piece” meant craftsmanship, not a six-foot sign reminding everyone they’re BLESSED.
And the stained glass? It could’ve started accepting confessions.
They weren’t renovation problems.
They were the reason for the renovation.
Everything else?
WE GUTTED. WE REBUILT. WE RESTORED.
2026 - IN PROGRESS
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All Original Windows · Scheduled for Replacement
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Full Exterior Restoration · Scrape + Prep + Prime + Fresh Paint
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Original Victorian Door · Being Restored + Added to Create a Private Main-Floor Primary Wing, Separating the Bedroom, Bath + Laundry From the Main Living Spaces
CHECKED OFF
✓ Roof Replaced · 2018
✓ Extensive Electrical Upgrades + New Lighting Throughout
✓ Second Floor Bedroom Lighting + Ceiling Fans Added · All 3 Bedrooms Previously Had No Overhead Lighting
✓ Heating + Cooling Added to All 3 Second Floor Bedrooms · Individual Mini-Splits
✓ New High-Efficiency Power-Vent Water Heater
✓ All Gutters Replaced · 2026
✓ Entire Lower Level Finished · Lifeproof Flooring + New Full Bath + All-New Plumbing Where None Existed
✓ Electric Fireplace Added to Main Living Space
✓ Kitchen Renovation · Quartz + New Sink + Lower Cabinets + All-New Stainless Steel Appliances + Hood Vent Added Where None Existed
✓ Original Leaded-Glass Upper Cabinets · Professionally Restored
✓ 1,400+ Sq. Ft. Hickory Hardwood · First Floor + Upstairs Hall
✓ Additional Lifeproof Flooring Added Throughout · Approximately 90% of the Home Now Has New Flooring
✓ Upstairs Full Bathroom Updated · New Vanity + Toilet + Lifeproof Flooring · Original Tub Retained
✓ Main-Floor Full Bathroom Updated · New Tile + Toilet + Faucet · Original Shower + Vanity Retained
✓ Primary Whirlpool Tub Refreshed · New Faucet + Tiled Access Panel
✓ Laundry Area · Barn Doors Added to Separate Laundry From Main-Floor Bathroom
✓ Restored Antique Doors Added Upstairs · One Replaced the Modern Bathroom Door + One Replaced the accordion-style closet door in the upstairs bedroom with the full-size bed.
✓ Entire Interior Repainted · Every Room
✓ New Trim Throughout the Entire Home
✓ New Rear Deck + Privacy Panels
✓ Front Porch · New Decking + Posts + Railings
✓ Custom Lower-Level Staircase · New Posts + Railings
✓ Second Floor Stair Landing · New Post Added
✓ Carpet Runner Added · Second Floor to Main Floor Staircase
✓ Sunroom Updated · Faux Stained Glass Removed + Stained Glass Replaced + New Trim
✓ Exterior Accent Lighting Added
IT'S ALL IN THE DETAILS
✓ All Toilets Replaced
✓ Bathroom Faucets Replaced + New Faucet Added to Primary Whirlpool Tub
✓ Kitchen Cabinet Lighting Replaced
✓ Under-Cabinet Lighting Replaced + Upgraded · Dimmable Everyday Lighting + Warm Ambient Lighting
✓ New Light Fixtures Added Throughout
✓ Kitchen Tile Refreshed + Repaired Where Previous Cabinetry Had Been Removed
✓ Accent Tile Added at Microwave Area
✓ Custom Thick-Wood Microwave Shelf Added
✓ Queen Bedroom Closet · Lifeproof Flooring Added
✓ Front + Back Entry Hardware · New Door Handles + Locks
WHAT DIDN’T WE TOUCH?
Honestly, this list is MUCH shorter.
The Wrigley mansion shutters.
The original wood beams.
The original leaded-glass upper cabinets, although we had those professionally restored.
The big original wood doors.
The built-in wood shelving.
The oversized wood mirrors.
The little bit of bedroom carpet we deliberately kept. Nearly everything else got hardwood or Lifeproof. We figured the bedrooms had earned something soft.
Everything else? Renovated.
The Basement Bathroom
The pro: "This plumbing is... unplumbable."
Jon's dad: "Hold my tape measure."
The basement's biggest accomplishment wasn't adding the bathroom...
It was removing my very last excuse to go upstairs.
Back When Following Stars Required a Telescope
Long before Williams Bay became known for lake days and quiet streets, the neighborhood had bigger things on its mind. The universe, mostly.
Yerkes Observatory drew scientists and astronomers to Williams Bay, where “looking up” required considerably more credentials than it does today.
And in 1905, some of those very same people called this Victorian home.
A lifelong Williams Bay local, this centenarian has heard enough moving horror stories to know better. She's staying right where she is, tucked between Yerkes Observatory and Geneva Lake, one of the last remaining Yerkes homes.
Good thing there's no HOA. She didn't spend 121 years becoming one of a kind just to start blending in now. Original woodwork, stained glass, and crown molding aren't exactly things you trade for the privilege of looking like every other beautiful house on the block. Pretty can be replicated. There's only one of her.
The astronomers were just some of the first to come home to her.
More than a century later, she's ready to meet someone new. Full disclosure: she's had a little work done.
She still looks like herself. Just... really good.
We spent years getting the house ready.
Apparently, we forgot to get ourselves ready.
We looked at the hill and thought, you know what this needs? More hill.
FSBO FAILURES
Airbnb had her Saturdays booked months in advance with suitors promising nothing more than a weekend fling... when we should’ve been saving them for a forever kind of thing.
We took the FOR SALE sign down before every Airbnb stay. Putting it back up apparently wasn’t part of checkout. It spent more time on vacation than our guests did. People we knew started congratulating us on selling.
Buyer-agent compensation: We figured we’d pay whatever commission a buyer’s agent normally received, then kept that information safely between us and God.
People kept walking in and saying, “Wow, it looks so much better in person.” The house basked in the compliments. The photos were fired after one too many identical performance reviews.
Video + 3D: Never made it onto the payroll. Apparently, we’d left the photos in charge of the entire visual department.
And after years of renovations, we figured we’d earned the right to call it a day. Turns out, when you’re 121 years old, “She looks amazing” has a funny way of becoming, “I mean, yeah, I guess... for her age. But... did you see the chipped paint?”
Fair enough. Full exterior facelift. Gorgeous new glass.
The house had it together. Her people just needed a minute.
And unlike the restored stained glass, our FSBO failures are now a thing of the past.
Houston, We May Have a Comp Problem.
Price
Finished Sq Ft
Price / Sq Ft
Fully Furnished
Garage
Lake Rights
HOA
Status
397 W GENEVA
$620,000
1,530
~$405
Not Confirmed
None
No
None
SOLD June 2026
323 W GENEVA
$995,000
2,896
~$344
YES
3.5-Car
No
None
FOR SALE
19 CEDAR POINT
$1,189,000
2,373
~$501
No
2-Car
No
None
FOR SALE
Being one of a kind is great... until someone asks you to find another one.
And the neighborhood? No help whatsoever. Apparently matching houses was never really its thing.
Geneva Street isn't a subdivision where the same house got built twelve times and everyone chose a different shade of beige so they could spot theirs in the lineup.
Here, a few houses apart can mean one house could practically list the other as a bonus room, birthdays in different centuries, and one... comes without a garage.
In Wisconsin.
Whoever made that call clearly thinks “below zero” is a bank-account problem.
We're thinking this contractor calls Florida home. I mean, “Florida Man” didn't exactly become a Google genre through sound decision-making.
At this point, the houses are staring at each other wondering why we've put them in the same group project.
So we're laying it all out for you. Square footage. Price per square foot. Garage. Location. Furnishings.
You know what matters to you. We just brought the facts.
Because on Geneva Street, sharing a block tells you where it is... not what you're buying.
We looked for another renovated Victorian in Williams Bay. Apparently unicorns don't have twins.
So we did what any reasonable person would do.
We stalked the competition.
Then we found one 0.15 miles down Geneva Street.
Same side.
We made the trek. Just for you.
$620,000. Sold. June 2026.
At 1,530 square feet, it's nearly half the size of ours.
And there's no garage.
Ours fits 3.5 cars.
As much fun as scraping ice in the dark while the defroster takes its sweet time and one finger loses circulation can be... you can’t have everything.
Same Yerkes neighborhood. Same walkable Williams Bay, farther from Geneva Lake and downtown.
And then we found its marketing video.
Geneva Lake. The Beach. The Lake Shore Path. Yerkes Observatory. Wildlife. Williams Bay Schools. Downtown Williams Bay. Restaurants. Coffee. Bars. Farmers markets. Biking. A library. Salons. Banks. Even a little grocery store.
And all of it less than a mile from home.
An entire video making the case for this location so we didn't have to.
Turns out, someone else has been heading up the Yerkes neighborhood fan club. Apparently we're just on the mailing list.
Time to Pick a Comp Our Own Size.
397 tells us just how valuable every square foot is on this stretch of Geneva Street... and apparently it doesn't even need a garage to make the point.
Useful? Absolutely.
But as we've established, Geneva Street heard “variety is the spice of life” and never looked back.
So we went shopping. Similar size. Similar price. On the Williams Bay Monopoly board, landing on Yerkes or Cedar Point is Boardwalk-and-Park-Place good.
19 Cedar Point Has Joined the Group Project.
Let's see if they pull their weight.
$1,189,000.
2,373 finished sq. ft.
$501 per sq. ft.
Lake rights?
Nope.
323 W Geneva St—the home offered for sale.
Now we'll put them side by side and let you take it from here.
FEATURE
Price
Finished Sq Ft
Price / Sq Ft
Bedrooms / Full Baths
Full Bath on All Three Living Levels
Main-Floor Primary + Laundry
Tubs + Showers
Private Primary Deck Access
Finished Lower-Level Living
Separate Dining Areas
Sunroom
Entertainment / Game Space
Bonus Spaces
Additional Basement
Garage
Indoor + Outdoor Fire Features
Outdoor Living
Lot Size
Geneva Lake
Downtown Williams Bay
Williams Bay Schools
Yerkes + Trails
Lake Rights
HOA
Year / Style
Renovation / Condition
Historic Yerkes Home
Fully Furnished
Proven Rental History
397 W GENEVA
$620K
1,530
~$405
3 / 3
No
No
Showers Only
No
No
1
No
No
Bunk Room
Partial
None
No
Porch + Patio
0.44 acre
0.8 mi
0.9 mi
0.3 mi
0.1 mi
No
None
1935 Farmhouse
Renovated
No
Not Confirmed
Yes
323 W GENEVA
$995K
2,896
~$344
4 / 3
Yes
Yes
Tub/Shower + Oversized Whirlpool + 2 Walk-In Showers
Yes
Yes
2 - Formal + Casual
Yes
Bar + Arcade + Lounge
Dog Room + Reading Nook
Yes - Unfinished
3.5-Car
Electric Fireplace + Fire Pit
2 Living Spaces + Deck + Front Porch
0.27 acre
0.6 mi
0.7 mi
0.5 mi
0.1 mi
No
None
1905 Historic Victorian
Renovated + Historic Features Restored
Yes - One of the Last Remaining
Yes
Yes - 42 Airbnb Reviews - All 5 Stars
19 CEDAR POINT
$1.189M
2,373
~$501
4 / 3
No
No
Tub + Walk-In Shower
Not Shown
No Basement
1
No
No
Office / Den
No Basement
2-Car
Gas Fireplace
Covered Patio
0.31 acre
0.2 mi
0.9 mi
2.1 mi
1.7 mi
No
None
2025 Contemporary
New Construction
No
No
None Shown
Found something closer? Send it over. If she's got a twin out there, apparently unicorns do travel in pairs... and we called off the search party too soon.
Because You Shouldn't Have to Make the Drive to Decide if It's Worth the Drive...
3D TOUR
Floor Plan
Because checking every box shouldn't mean living in the same box as everyone else...
Born Victorian. Refused to Peak in 1905.
Not Very Victorian of Her
Bring your tallest friend. They've officially been marked safe from ducking.
An open floor plan in a 121-year-old Victorian? Apparently, nobody told her tiny rooms with zero practical application were all the rage.
The historic beams have been up there since “electric lighting” was something you mentioned when company came over.
The shutters came from Wrigley mansion. Somewhere along the way, our windows married up.
And talk about windows galore.
Even the shadows don't get much floor time anymore.
The Bar Was Low. Old Houses Put It There.
Four bedrooms, and not a closetless one among them?
Check.
Three full bathrooms, one on every level?
Miraculously, check.
2,896 Sq Ft for When the People You Love a Lot
Become... a Lot
Spaces where someone says, “We should probably get going,” but then nobody moves?
Everywhere.
Places to disappear without hiding in the bathroom long enough for someone to ask if you need Imodium?
Somehow even more.
Main-Level Master: Knee Cooperation
No Longer Necessary
A walk-in closet for the clothes you actually wear and that little black dress from three sizes ago you've refused to give up on despite the numbers trending rather aggressively in the opposite direction.
A whirlpool tub where one soak turns the laundry into a wrinkled rewash situation, the dishes sit long enough to qualify as a science experiment, and whatever else needed you is encouraged to explore other options.
The Place Where Linen Fantasies
Collide With Leftover Realities
A kikitchen where sunlight spills across stone, with countertops for days, where someone inevitably crowns themselves “head chef” despite their well-known over-salting problems.
Original dark wood and leaded-glass upper cabinets? Untouchable. Everything else? Full facelift. The kitchen spent a brief period looking less “under renovation” and more like it belonged on a milk carton.
Two dining spaces for your two selves. One for the version who still believes you're one linen napkin and a second fork away from becoming a person who hosts real dinner parties.
The other... has met you.
The Sunroom That Knows What You Did Last Summer
A bright lil daydream of a room. One foot inside and suddenly you’re the peaceful, well-rested version of yourself that hasn’t been seen since… who even knows when.
Here, I’ve napped a little, cried a lot, spilled tea, spilled secrets, and talked to the plants like they’re long-lost relatives.
A Full Rewind Into Joy… Minus the Late Fees
The claim: we take your commitment to binge-watching very seriously. The evidence: a 75-inch screen, oversized sectional, bar, the largest of the LoveSacs, vintage popcorn maker, and your very own full bathroom (because pausing is for amateurs).
The Dog House is the only thing with an HOA around here. And it's just one very barky resident.
There’s also a separate unfinished basement (not pictured) perfect for storage, utilities, or... starting a murder podcast. That eerie feeling you're starring in your own horror film? The stairs are right there, but sure... let's go see what made that noise. Haunted houses charge good money for this.
Nostalgia Gets Its Own Floor
Pac-Man's three death beeps and suddenly someone's going to need a moment.
Lifeproof flooring, because every group has that one person who eats buttery popcorn like they're scattering feed for chickens.
Drinks come with a solemn “I promise I won't spill.” But the floor has seen this film before, and it didn't like the ending.
The “Wipe Your Paws” mat has made its position clear. But so have the dogs.
Adding a full bathroom where the plumbing had been declared “unplumbable” was about so much more than plumbing.
"It was removing my very last excuse to go upstairs"
We Saved the Backyard for Last
Mature trees keeping your yard private while Susie, the neighborhood’s TMZ, now starved for exclusives, is forced to treat one unfamiliar car and two suspiciously large Amazon boxes as breaking news.
A driveway guests don't have to Tetris themselves into. Sure, a scraped bumper and a marital dispute before appetizers would've been a strong opener, but you really want to pace yourself.
A 3.5-car garage for cars and the remains of every “this is my new thing” phase. You were going to be the next Bob Ross. You just didn't stick with it. Yeah... that was the problem. Just tell people your five-year-old painted those. Suddenly, “interesting” becomes “incredible.”
Take It Outside
Every room in this house whispers the same little white lie...
“Just five more minutes.”
Meanwhile, the two outdoor living spaces are getting their stories straight.
“Five minutes. Tops. But fool them once... actually, never mind. After what happened inside, this one's on them.”
The sectional starts collecting bodies. The hanging chairs take captives. Your friends have developed a bit of Stockholm syndrome and, as the egg chair starts swallowing you whole without so much as a struggle, you realize you’re not far behind.
The raised garden keeps producing beautiful cucumbers and tomatoes. We try not to get too attached. The deer and turkeys know the produce section is free and believe arriving before harvest is simply smart shopping.
The front porch has perfected the “love seeing you... no need to stop” wave. It works beautifully... right up until Susie notices the extra chair. Apparently, leaving it empty would be rude... no matter how many times you assure her it's fine.
Suddenly, you know why Frank’s inflatable Santa spent most of December in police custody, why Linda’s new hot tub is apparently a sensitive subject at book club, and why Carol’s car was at Steve’s house until 11:30 on Tuesday.
After Susie, the hammock assumes emergency therapist duties: “Let it go... no, seriously, let it all go.”
The grill sweats its entire shift. You flip the steaks twice and, in true manager fashion, take all the credit.
As the string lights blink awake, time gets fuzzy, conversations get good, and someone inevitably starts their sentence with, “Okay, but listen...”
Then come the reenactments, conflicting witness statements, and someone adding another decibel with every syllable, as if their version rings truer the louder they tell it.
"That is absolutely NOT what happened,” they say... to the people who were literally there.
Three hours later, you look down at your phone.
Five minutes... ish.
Another drink gets poured, another story gets shared, and somehow, it’s “just five more minutes” all over again.
Beautiful AND Financially Independent
Turns out, she doesn't just sit around looking good.
Her first gig paid $12,500 a month for three months. Apparently, she made a good impression.
Three months came and went. The family didn't. She started to suspect squatters. At $10,000 a month for the next year, we figured she could call them whatever she wanted.
Then she wandered over to Airbnb to see if talent transfers. With summer weekends pulling close to $1,000 a night... I’d say it does.
42 reviews later, she’s sittin’ pretty with ALL five stars.
At this point, we fear she’s just one five-star review away from forgetting she was ever Jenny from the block.
Wait... it comes with this?
Turnkey, Taken Too Far
(Ad)dressed to Impress
A Walkable Little Life
Geneva Lake. Williams Bay Beach. The Lake Shore Path. Yerkes Observatory.
Your car gets a 3.5-car garage and more time off than you do.
Now you can say “I usually just walk” and allow everyone to wildly overestimate your commitment to fitness.
Most of these walks end in town with a latte in one hand and a cinnamon roll in the other.
Minor detail. Your impeccable cardio rep remains intact.
So She Has a Past. Who Doesn't?
Built in 1905 for the scientists and astronomers of Yerkes Observatory.
121 years later, she's one of the few Yerkes homes still standing.
Study the universe. Come home for dinner.
You know. Just another day at the office.
Marked Safe From Tourists
An 8-minute walk to Geneva Lake.
8 miles to downtown Lake Geneva.
Lake Geneva and Fontana?
Go ahead... enjoy being on the guest list.
Spoiler: everyone else is too.
Then retreat to your Bay sanctuary, where the shift from chaos to calm is instant. Almost Pavlovian.
Downtown Williams Bay Just... Appears
Green Grocer treats you like family, except “Still seeing him?” is “Still oat milk?”
Fridge: store or decor. Groceries support the first. Restaurants and bars make a compelling case for the second.
Take your hair from breaking strands to beautiful-hair land. The salons understand there are people from high school who need to see how well you're doing.
Go ahead, be the “book was better” guy. The library likes you just the way you are... even when your friends have notes.
Have tiny carbon copies of you? It's a one-stop shop for pre-K through graduation. No school-hopping. No cross-town dropping. And bonus, the gas pump finally stops profiting.
From stargazing to shoreline chasing.
Yerkes out back. Geneva Lake out front. Geneva Street has some serious connections.
Come spend a summer day with a local from Williams Bay.
From the first cup of coffee to the last light over Geneva Lake
Favorite stops:
Green Grocer • 0:39
The Lake Path • 1:49
Patio Pit Stop at Bay Cooks • 2:47
Out on the Lake • 3:51
Downtown Lake Geneva • 4:06
Yerkes' Goats at Golden Hour • 5:20
What Guests Had to Say
Their Words, Not Ours
The Highlight Reel
“We love the Williams Bay area, and enjoyed staying here as an alternative to downtown Lake Geneva.”
“From the moment you walk in, pure wow!”
“The pictures did not do justice to how beautiful the house was.”
“We spent the evening bouncing from room to room, marveling at how warm it was despite the single-digit temps.”
“The owner’s eye for design is clear & it was a treat stumbling upon bespoke artwork & trinkets placed throughout.”
“It has the charm and history of an old house, but is newly and modernly refinished and stunningly decorated.”
“Within minutes of arriving, my 5 year old declared that the host was ‘very lucky’ to own that house.”
“The countless windows provide the main floor an open & expansive vibe perfect for feeling connected to nature but still protected from the elements.”
“We could not have picked a better place to lounge, sip wine & laugh with friends & family.”
“It's a great location to walk around town!”
“I loved the area and appreciated that it was not super busy and touristy like Lake Geneva is.”
“When we walked into the home my breath was taken away. It is absolutely stunning.”
“I love how it is tastefully decorated and there is absolutely everything available that you could ever need.”
“It's just a 10 minute drive to Lake Geneva when we wanted to go into town. But honestly we mostly stayed in the Williams Bay area and didn't feel the need to travel far.”
“We loved the private backyard oasis.”
“We struck gold finding this property. The home is wonderful with no detail overlooked.”
“We felt right at home the moment we walked through the door.”
“We traveled the world and I will have to say this was one of the best stays we’ve had at an Airbnb!”
“Close to the town of Lake Geneva (10 min) so that we could get the experience and come back to feel like we were at home.”
“The house itself is absolutely gorgeous - somehow even prettier in person than in the photos!”
“Feels like home in all the best ways.”
“This was the most amazing Airbnb experience I have had.”
“This house was not only clean, beautifully decorated, but felt like a home.”
“There were a couple of deer in the backyard one morning!!!!”
“We enjoyed lots of snuggly reading time in all of the cozy nooks around the house.”
“We really enjoyed our time here and honestly didn’t want to leave.”
“This was the most beautiful vintage home with a great mix of old charm and modern amenities!”
“We saw a dozen deer on a walk to the observatory and watched bats flying while cozied up near the fire out on the patio.”
“It has a great layout and it’s decorated in the way you see in magazines or tv shows. Absolutely lovely and relaxing.”
“The home is very cozy and beautifully decorated. You can feel the love and care poured into every aspect.”
The Uncut Version
“This curated home exceeded our expectations after skiing the local slopes. The countless windows provide the main floor an open & expansive vibe perfect for feeling connected to nature but still protected from the elements. We spent the evening bouncing from room to room, marveling at how warm it was despite the single-digit temps. Each space felt unique: rustic & earthy-toned living room with antique coffee table, spacious chocolate leather couch & easy stop/start fireplace... to the fully furnished movie-night basement with bartop, arcade & classic popcorn maker. We particularly enjoyed the front sunroom with the glovelike wicker chairs for cozy blanket reading alongside intentionally planted lowlights. The owner’s eye for design is clear & it was a treat stumbling upon bespoke artwork & trinkets placed throughout. Each one had a story & each custom candle prompted a lean-in to guess the fragrance. We could not have picked a better place to lounge, sip wine & laugh w friends & family.”
“We absolutely loved our stay at this wonderful home. It was spacious, well equipped, and lovely. The house had everything we needed. Our kids ADORED the downstairs space, the arcade game, little ‘dog house’ area, and the working popcorn machine were so exciting to them, and we all loved hanging outside in the yard with the hammock and cute seating area. Within minutes of arriving, my 5 year old declared that the host was ‘very lucky’ to own that house. We love the Williams Bay area, and enjoyed staying here as an alternative to downtown Lake Geneva. We would very happily come back and stay again at this rental!”
“The place is a true gem! From the moment you walk in, pure wow! It has the charm and history of an old house, but is newly and modernly refinished and stunningly decorated. We visited with our two girls (6yr & 2yr) and pup. The downstairs was a perfect hangout room, complete with a huge TV, super comfy couch, arcade game, and popcorn maker. The doggie room was also such a cute little touch! Highly, highly recommend staying here. We'll be back again for sure. One of our all-time favorite AirBnB experiences!”
“We just walked in and I had to message you right away, the house is absolutely stunning. We were all genuinely blown away the moment we came in. Every detail is so beautiful and thoughtfully put together, it honestly feels like such a special place. Thank you for putting so much care into everything. We already feel so lucky to be here!”
“The most beautiful vintage home with a great mix of old charm and modern amenities! We saw a dozen deer on a walk to the observatory, watched bats flying while cozied up near the fire out on the patio, and
enjoyed lots of snuggly reading time in all of the cozy nooks around the house.”
Let's Take a Walk
(No shoes required.)
Welcome to the Victorian: Where Your Stress Disappears Faster Than the Friend Who Owes You Money
Drop the day at the door. The calmer version of you is already kicking off their shoes as the house welcomes you with all the enthusiasm of a dog greeting its favorite person.
The “Problems Are Outdoor Pets Now” Threshold
The door swings open and sunlight sweeps over you like an epiphany.
This isn’t just a house... it’s a calmer, happier life. Look right and the sunroom looks right back at you.
One glance at your shoulders doing their best impression of earrings and it’s already asking for your insurance card... deep exhales and guilt-free procrastination will be administered immediately.
It’s the Nook That Makes You Say “Wow, I’m Kind of a Delight”
A bright lil daydream of a room.
One foot inside and suddenly you’re the peaceful, well-rested version of yourself that hasn’t been seen since... who even knows when.
Here, people spill tea, spill secrets, cry a little, nap a lot, and talk to the plants like they’re long-lost relatives.
This room deserves a vest for all the emotional support it gives.
Keep wandering deeper inside, where the leather cushions immediately start campaigning for a long, commitment-free sit. In this moment, you know you’ve reached...
The Living Room Where the Couch Is Prime Real Estate and Negotiations Get Messy
Historic beams overhead and shutters from the iconic Wrigley mansion usher you in, glowing in sun-washed warmth for a space that feels both stunning and wonderfully inviting, all at once.
Details curated so thoughtfully you’d swear a stylist is crouched behind a plant.
This room doesn’t just invite you in; it stages your downfall into relaxation.
Soon you’re cradling a mug, speaking softer, and pretending the shelves were your idea.
Turn left into a kitchen where sunlight spills across stone.
The Spot That Makes the Morning Person Less... a Lot
This kitchen glows like it woke up early on purpose, working overtime to prove mornings deserve a second chance, and word on the street is the night owls are caving.
It’s where someone inevitably crowns themselves “head chef” despite their well-known over-salting problems.
And beside it, the coffee bar waits like an unsung hero, the only reason mornings stay even remotely civil.
The “We’ll Fix You” Counter
A full caffeination station because at some point, coffee stopped being a beverage and became infrastructure.
Mugs, syrups, beans, teas... it’s basically Starbucks without the attitude or the spelling of your name wrong.
Just beyond the coffee bar, a little sitting area turns “I’ll drink this and get going” into the morning’s first lie.
Come for the caffeine. Stay because “starting the day early” is a work of fiction.
A book we have zero interest in.
Step off the kitchen and into the room that takes one look at you, lowers the lights, and says, “Let’s try again tomorrow.”
The Retreat Where the Tub Solves Problems So You Don’t Have To
Wrap yourself in blankets that absorb your stress, sink into a tub that erases your to-do list... and revel in the miracle that no one is yelling “Mooooom!” from downstairs.
Pac-Man’s on duty tonight.
Welcome to your private spa sanctuary.
Just beyond the master, the main bathroom dims itself on sight and says, “Come in... let’s wash this day off you.”
The Bathroom That Takes Full Credit for Your Comeback
Fair warning: with built-in spa touches like eucalyptus and handmade soaps waiting for you, your pre-pampering days might not cut it anymore.
Here Is Also Where the Laundry Addict Says They’re Gonna Do “Just One Load”... and We All Know It’s a Lie
Slide open the barn doors to reveal a laundry nook so cute it almost tricks you into enjoying chores... I said almost.
Mint cabinets, baskets that hold it together better than most of us do, and a “Lost Socks” sign calling out everyone’s laundry crimes with alarming accuracy.
Now, had you veered left at the front door, you’d have stepped straight into a dining room so refined it convinces you to pull out two forks, adjust your posture, and behave like you’ve hosted more than zero real dinner parties.
The Place Where Linen Fantasies Collide With Leftover Realities
And at this table?
Conversation tends to spiral fast.
Accusations, objections, someone using the salt shaker to establish where all parties were standing, and a final plot twist that makes everyone question the storyteller’s life choices.
Then the conversation takes a dangerous turn into your twenties... back when survival was surprising and thankfully nothing was caught on camera.
Head upstairs, where three bedrooms and a full bath have spent years building a perfectly respectable culture of naps, long showers, and lowered expectations.
Then the desk seats someone who types like they’re running a low-key CIA operation. Years of work, gone.
Pick a door. Apparently, you’re about to find out who you are now.
The Bedroom That Thinks It Can Domesticate You
Morning sun pours in like someone’s outside holding a reflector, and that little hint of modern farmhouse gets the kind of lighting that could make a folding chair start an Instagram account.
Five minutes in and suddenly you have absolutely no recollection of the person you’ve been your entire life.
Tomorrow, you’re waking up at an hour when seeing someone outside doesn’t make you think “morning person” so much as “should I call the police?”
You’ll work out in an outfit with no free promotional logos on it, do laundry before the hamper reaches sniff-test territory, put parsley on an omelet no one is coming over to see...
...and still have plenty of time left over to judge the rest of the world for “sleeping the day away.”
At 7:17.
The Bedroom That Makes You Think You Could Live Off Herbal Tea and Good Intentions
The desk sits in a pool of morning light, far too inviting for something that knows your email password.
For one scary second, opening your laptop feels almost appealing.
Almost.
The Bedroom That Suggests Your Future Involves Vinyl, Plants, and Inner Peace
Boho with a ’70s soul... after someone freed avocado green from its deeply codependent relationship with burnt orange and drained the mattress before somebody had to explain to Jake from State Farm why the bedroom required a garden hose.
All within a few steps of the bathroom, close enough that even 2 a.m. you can handle it.
The Bathroom That Takes One Look at You and Intervenes
With a full bathroom on every level, you can finally break up with the morning bathroom line.
Warm light, calm vibes, and zero “I’ll be quick!” lies.
Your mornings: reclaimed.
Follow the stairs down, way down, to where the ’80s are alive and well...
The Basement Where You Almost Hear Someone Blow Into a Game Cartridge Like They’re Doing CPR
Buttery popcorn lingers in the air, movie posters glow like the VHS covers you rented weekly, and Pac-Man gets taken so seriously you’ll start questioning your entire relationship.
It’s a full rewind into joy... minus the late fees.
Drinks get poured, the darts come out, and whoever’s throwing determines whether you keep talking or move three feet to the left.
And once you’ve accepted that you now live down here... you’ll be relieved to know the basement saw this coming and prepared accordingly.
We Put a Bathroom Down Here Out of Respect for Your Commitment to Binge-Watching
You’ve officially merged with the sectional and you’re three episodes away from life-changing plot twists.
Pausing is for amateurs.
Around the corner and under the stairs, you’ll stumble into a tiny kingdom dedicated exclusively to furry royalty...
The Dog House Where Chaos Is Adorable and the HOA Is Just One Very Barky Resident
A magical little world where dogs lose their minds, kids disappear for hours, wonderfully peaceful hours, and adults realize this might just be the best babysitter they’ve ever had.
The entrance comes complete with a wreath, welcome mat, and a “no cats allowed” sign our Canine American friends refuse to take down.
Their world... we’re just living in it.
Eventually, you resurface to find the backyard glowing in golden hour garb.
Interesting. The basement had you down for twenty minutes.
The Backyard Where the Fire Pit Gets Loud and So Does the Person Who Opens With “Okay But Listen”
The grill sizzles, someone stands over it poking perfectly innocent meat like the answer might be inside, and the hammock has you starting every sentence with, “Since you’re already up...”
String lights blink awake as the sun dips, creating the exact level of ambiance where time gets fuzzy, conversations start requiring backstory, and someone who came over for a burger is suddenly unpacking a decision they made in 2006.
Then cross into Yerkes’ paths and the world opens up.
Fields stretching out so wide that within thirty seconds you’ve acquired an imaginary horse, named three chickens, and started Googling what exactly people with chickens do with all the eggs.
The Observatory Where the Deer Strut Through Like They’re on the Payroll
The backyard runs straight into 1897, when following stars required a telescope, not Instagram, and astronomers spent entire nights studying a single star while you’ve somehow spent ten minutes watching a turkey cross the field...
Their notes probably had more math. Yours says, “Turkey still walking.” Pretty much colleagues.
At this point, you know more about a turkey’s whereabouts than anyone reasonably should. So perhaps it’s time to head back toward the house.
Take a right onto Geneva and within a few short minutes... Williams Bay just appears.
The Town Where Everyone Waves First and You Wave Back Out of Pure Confusion (A Short Walk)
Walkable. Lake-kissed.
Groceries, restaurants, a library, coffee, salons, gas, banks, bars... all served up with small-town friendliness that would send even a Hallmark writer back for revisions.
Then, downtown falls away.
The lake fills the frame.
Clear.
Blue.
Shimmering like she knows exactly what she’s doing.
She does.
The Beach Where You Don’t Have to Camp Out Like It’s a ’99 Midnight Movie Premiere (Just Beyond Downtown)
Good news. This beach isn’t the Fontana or Lake Geneva circus. Parking is sane, and towels are allowed to touch the ground.
And once you’re lakeside, the shore path begins, guiding you past mansions so close you feel like you should apologize... but legally, you can stroll by like you pay their taxes.
The Path Where the Water Sparkles and the Houses Silently Ask What You Do for a Living
A 22-mile trail traces Geneva Lake... drifting by historic estates, boathouses, and lawns so flawless they glance down at your flip-flops like they’ve seen enough... but the path is public, so you continue, unfazed by your unfancy footwear.
Keep following the shoreline and eventually the mansions give way to menus, taking you from estate-gazing to appetizer-grazing... the only kind of purchase you’re actually qualified for, if you’re being honest.
The Town Where You Find Peace by the Water and Penance at the Parking Meters
Welcome to Lake Geneva, where it’s touristy without the cheesy.
(I mean... it is Wisconsin. There will be cheese. You get it.)
A waterfront downtown that unfolds like a long-lost summer memory.
Shop-lined streets buzzing with “treat yourself” energy, boats rise and fall, ice cream melts faster than anyone can commit to a flavor, laughter spills out of patios, gulls trace lazy arcs across the sky, and everything glows with that soft, golden calm no camera or memory can ever recreate quite like being here.
Take in Wisconsin’s most iconic scene, drifting between storefronts, people-watching, mentally moving into lakefront mansions, and doing your part to keep the local fudge economy alive... until you’ve had your fill.
Then retreat to your Williams Bay sanctuary, where the shift from chaos to calm is instant. Almost Pavlovian.
As the last light dips into the lake, the air relaxes, and everything demanding your attention does too.
The Fire Pit: Where Someone Always Takes Their “Fire Poker” Role Way Too Seriously
After a day on the lake, the fire pit goes rogue.
Flames hypnotize, chairs entrap, drinks stir chaos, and someone inevitably breaks their “I’m not telling that story” rule... a tale predictably denied come sunrise.
The Part Where the House Commits to Her Glow-Up Like She Has a Reunion to Attend
The string lights blink awake, and just like that... this Victorian is having her Hallmark moment.
The one where a big-city girl questions her entire life’s choices after one breath of small-town air and that inevitable “accidental” run-in with her high-school flame.
As pastel dusk pours over the siding and warm light gathers behind the windows, the whole scene starts reading like a Hallmark aerial... only this time, the small-town glow isn’t staged
The Farewell: Where the House Lets You Go and Keeps the Porch Light On
When it’s time to say goodbye, don’t be surprised if this house is a little harder to walk away from than you expected.
It tends to do that.
But don’t worry... the hammock, the trails, and the lake are already plotting your sequel. Spoiler: You will return.
And when you do, you’re no longer just visiting.
You’re home.
Swipe Right If You're Ready to Stop Seeing Other Houses
121 · Victorian · So Done With Casual Showings
Looking for someone who likes me just as I am. If you need to be the knight in shining armor, there are plenty of fixer-uppers out there. I've already put in the work.
MY TYPE
Someone who isn't just okay with my history, but appreciates me more because of it.
If you're looking for some cute young thing who's practically indistinguishable from all her friends, there are brand-new subdivisions for that.
Same black eyeliner around the windows, same bleached-blonde everything, same oversized features... yet somehow nobody admits they're seeing the same contractor.
WHAT I BRING TO THE TABLE
Well… the table, for one.
I've got everything we need to start our lives together.
Except... the preapproval letter.
GREEN FLAGS
Already broke things off with your landlord.
Shows up with proof of funds, not color swatches.
RED FLAGS
“I'd paint all this white.”
Owning a LIVE. LAUGH. LOVE. sign.
DISLIKES:
Pergo. Being told to look my age. Hearing “I have an idea” while someone stares directly at my original woodwork.
BIGGEST FEAR:
You covering my stained glass with your BLESSED sign.
SOMETHING YOU SHOULD KNOW ABOUT ME:
I've had work done.
If I hadn't told you, would you know?
Exactly.
FUN FACT:
My shutters came from Wrigley mansion.
I hate name-dropping, so obviously this has been very difficult for me to share.
IF THINGS GO WELL:
I'll show you my basement.
JEALOUS TYPE?
No.
...I just think it's interesting that you said you loved my historic beams and then I saw the Zillow notifications on your phone.
P.S. I know everyone meets online these days, but I'm old-fashioned. So if anyone asks, we met at the first showing.
And yes, my photos are current. Apparently, I look even better in person. Their words, not mine.
Maybe we can't make it work. Or maybe, just maybe, I'm everything you've been looking for your entire adult life, and someday you'll be sitting out back watching your grandkids run around while you tell them you knew this was where you were meant to be the second you laid eyes on me.
No pressure.
Schedule a Showing
For private showings or questions:
Sheryl Kelley
Call or Text: (262) 949-9099
Email: 323GenevaSt@gmail.com
REALTORS WELCOME
Bring your buyers. Your commission is invited, too.
We’re happy to cover the fee in your buyer’s written agreement, paid at closing.
A real estate attorney will handle our side of the sale.